I remember a time when ecommerce was a strange word. And only very few online stores existed. Those were hard times.
I would go though sites like Amazon and Tigerdirect, wishing I could get my hands on everything I could afford. And those were hard times. Somewhere along the line, I found Circuit Atlantic, it was a compromise
I had never really thought about it, not until I read the Walmart book by one of its former VP’s, can’t remember its name now. But then, about a month later and I step into Shoprite Ikeja and I’m taken by surprise at the similarities in open view.
From the promotion of friendly in-store staff, to the checkout management, to the lowest price inventory approach… it’s a long list, but all things considered, I believe what we have here is an attempt to incorporate a successful business model.
First time I really recognized mobile Monday was when I stumbled on the 2012 mobile ecommerce event. I had heard that important players in the field like Sabunta’s Onyeka and Kasuwa management (now Jumia)would be there, someone from Taafoo was also to be there although I cannot remember who exactly right now.
Trust me, for a young lad in his final year, dreaming of moving into the ecommerce industry, this was a dream I did not realize I had before now. I really wanted to be there and meet face to face with some of the biggest players at the time that had come to disrupt the otherwise stable ecommerce sector in Nigeria.
