With the rise of the ecommerce boom in Nigeria, businesses small and big are looking to enter into the space with products they know the market wants. The problem is, how do you determine these products?
In today’s post, I detail out the top selling products online in Nigeria based on search queries carried out on Google. As you might well know already, Google search is one of the first touch points for customers looking to buy a product online, the engine provides the most contextually relevant result and points shoppers in all the right directions.
Without further gist, here are the top four most searched categories online in Nigeria.