Author page: Osaze

Email Optimization for beginners: Laying out a foundation

Hey everyone, first off I would like to apologize for the long break I seem to have taken from writing. It was really not anticipated, keeping up with publishing content while working your ass off at a job isn’t really something we plan for. That said, I promise to do my best to make sure I have relevant and rich content published here every week. So help me God 🙂

Alright, now that that is out of the way, let’s dig into today’s topic: Email optimization.

For every marketer, this topic might well be an old one, but I’m sure there are a few people out there who are just beginning this journey to email optimization. So this post is to help out that particular set, and frankly everyone, to gain a better standing from the start of that journey.

The huge gap between theory and practice

Its 2:40am and I’m sitting at the nice executive table in my studio apartment, a place I have come to consider my “work space”. I’m working on a marketing plan I asked myself to draft earlier today, or rather yesterday. And as I try to make this plan out to be something practical and valuable to both my learning process and that of my company, I cast my mind back on the last few days and think to myself, it’s a huge gap between theory and practice.


In an impersonal world such as ours where electronic devices have taken the place of people and our best loved devices have taken the place of our closest friends, there is an urgent need for personal communication. More people walking the streets are looking to be treated as a “You” not as an “It”. Same thing goes for people browsing the web.

7 Tips to start your blog with a bang

Thinking of starting your own blog? Yipeee!

It’s one cool thing I can tell you. To put yourself out there and offer value to people from all walks of life. WOW.

Best darn thing I’ve done in a while.

If you haven’t settled for that yet, it’s OK. No need to rush. Now singing “One step at a time” by Taylor Swift, lol.

Alright, I’ll be sharing with you a few tips on making sure you get off on the right foot with blogging

2 Sweet tools to customize WordPress for beginners

Ever got a WordPress theme and wished you could move some things around a bit?

Lets face it, we are not all born to code like those crazy hackers out there. really some of us just like to design stuff on Photoshop and some don’t even do any of both.

And it could be one heck of a frustrating realization knowing that this theme has all you want, but just for the sake of some tweaks you need to call a web developer, who probably just wants to take all your money.

6 Tips to Speed Up WordPress

Have a slow WordPress blog? Or perhaps you checked your speed index online and saw how poorly your site was doing. Or you just had WordPress installed and want it to perform its best.

Today I’ll give you hands on practical tips for improving your WordPress site’s speed, tips you can use right now.

And just so you know it worked, we’d be taking your speed rating from pingdom tools before and after the tweaks.

Ready? Let’s roll.